Privacy Policy

This Privacy Policy applies to,, and, which are owned and operated by Reify Health, Inc. (collectively, “We”, “Us”, “Our” or “Reify”). This Privacy Policy describes how Reify collects, uses, shares, and secures the personal information you provide. This Privacy Policy (“Privacy Policy”) is incorporated into and made part of our Terms of Service. All capitalized terms used but not defined herein have the meanings given to them in our Terms of Service. This Privacy Policy describes Reify’s processing of information, including personally identifiable information (“Personal Information”), that Reify collects in connection with your access or use of any Site or Service and all other data and content that is accessed, utilized, input, or generated in connection with any Site or Service. By accessing or using any Site or Service, you consent to the collection, use, and disclosure of your information, including, but not limited to, Personal Information, in accordance with this Privacy Policy. The use of information collected through our Sites and Services shall be limited to the purpose of providing the Services for which the Client has engaged Reify.

Data Controller                 

The data controller of your Personal Information is Reify Health Inc. If you have any questions, comments or requests regarding this Privacy Policy, please contact the Reify Health Privacy Officer at:

Reify Health, Inc.

Attn: Privacy Officer

745 Atlantic Avenue

Boston, MA 02111


Privacy Shield

Reify Health, Inc. participates in and has certified its compliance with the EU-U.S. Privacy Shield Framework. Reify Health, Inc is committed to subjecting all personal data received from European Union (EU) member countries, in reliance on the Privacy Shield Framework, to the Framework’s applicable Principles. To learn more about the Privacy Shield Framework, visit the U.S. Department of Commerce’s Privacy Shield List (

Reify Health, Inc. is responsible for the processing of personal data it receives, under the Privacy Shield Framework, and subsequently transfers to a third party acting as an agent on its behalf. Reify Health, Inc. complies with the Privacy Shield Principles for all onward transfers of personal data from the EU, including the onward transfer liability provisions.

With respect to personal data received or transferred pursuant to the Privacy Shield Framework, Reify Health, Inc. is subject to the regulatory enforcement powers of the U.S. Federal Trade Commission.  In certain situations, Reify Health, Inc may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.

If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact our U.S.-based third party dispute resolution provider (free of charge) at

Under certain conditions, more fully described on the Privacy Shield website (, you may be entitled to invoke binding arbitration when other dispute resolution procedures have been exhausted.  

What Types of Personal Information Does Reify Gather?

Services may include programs such as StudyTeam in which users with access to Restricted Areas of Reify’s Sites (each, a “Registered User”) communicate information about clinical research needs and capabilities and monitor and manage the performance of clinical research activities. Reify may collect any information provided or input by you or authorized by you to be provided by a third party in connection with any Site or Service, which information may include, but is not limited to, your name, email and physical address, and telephone number and the name, medical record number, email and physical address, and telephone number of a patient. We collect information from you when you use Sites or Services, when you fill out a form, upload information, create or use an account, or otherwise supply information to us. When you send email or other communications to us, we may retain and use those communications in order to process your inquiries, respond to your requests, and improve our services.

Privacy and Cookies Policy

We may also automatically collect information regarding your interaction with, and use of, any Site or Service. We may use a variety of methods to collect this information, including, but not limited to, cookies, pixel tags, Web beacons, embedded Web links and other commonly used information gathering tools (“Automatic Data Collection Tools”) to administer the Sites and Services, inform user support efforts, and analyze user trends to inform improvements to the Sites and Services user trends to support. These Automatic Data Collection Tools collect certain standard information that your browser sends to us such as your browser type and language, access times, IP address, user-agent string and click-stream behavior. You may have the ability, through your Internet browser settings, to receive notices regarding, or turn off, certain Automatic Data Collection Tools; however, please note that turning off Automatic Data Collection Tools may negatively impact the functionality or performance of the Sites and Services.

Information may be collected by us or by our vendors who provide internet hosting for the Sites or Services. We may combine information you give us with other information from Reify sources, transactions and communications. We may also combine that information with data from third parties, such as the name of your site or your site’s preferred business phone number from your website. This helps us to update, expand, and analyze our records and engage you about new products, services, and features that are most relevant to you. If you provide us personal information about others, or if others give us your information, we will only use that information for the specific reason for which it was provided to us.

Examples of the types of personal information that may be obtained from public sources or from third parties and combined with information we already have about you, may include:

We partner with third parties that help us analyze user activity for the purpose of improve the Service for you, providing support to you, and monitoring the performance of the Service. Our third party partners may use cookies or similar technologies to help us do that. If you wish to opt out of this use of information, click here [or, if located in the European Union, click here].


Users may allow, block or disable the use of cookies which have been stored in their devices at any time, by means of changing their browser’s privacy settings. These procedures are subject to updates and modifications made by the developers of web browsers and therefore we cannot guarantee its fully adherence to the latest version available.


In the event that the User decides to disable all cookies, the quality and speed of the service could diminish, and user may lose access to some of the services or features available on the Site.


Basis for Processing

Your Personal Information will be processed by Reify on the basis of a lawful “justification” for such processing, to the extent required by or permissible under applicable law.

In the majority of cases, the processing of your Personal information will be justified on one of the following bases:

  1. It is provided for in the Agreement and therefore necessary to give effect to it;
  2. You have given us your consent; or
  3. It is necessary for us to comply with a legal obligation

How Does Reify Use Your Personal Information?

We use Personal Information to facilitate your use and receipt of the Sites and Services, and any products or services related thereto, and as further described in this Privacy Policy.

Facilitate Your Use of the Sites and Services. We may use your Personal Information to communicate with you regarding the Sites or Services, your account information or other customer service matters; to respond to your questions and instructions; and, with your prior consent, to enhance, customize, and personalize your experiences and communications with us.

Operate and Improve the Sites and Services. We may use your Personal Information to operate, provide, improve, and maintain the Sites and Services, including analyzing User behavior and trends to help us in ways that include identifying unused product features and understanding ways to better support the workflow of our users; to send you administrative messages and other information about Reify and the Sites and Services, including critical updates and notifications; to investigate or take action regarding violations or suspected violations of applicable law or our Terms of Service; and to maintain the integrity of the Sites and Services and our network and address security issues.

Marketing and Promotion Purposes. With your prior consent, we may use your Personal Information to communicate with you about the Sites and Services and other related products and services; and display relevant marketing to you. If you would like to discontinue receiving this information, you may update your email preferences by using the “Unsubscribe” link found in the marketing emails we send to you.

Special Circumstances. We may also access, use, copy or disclose Personal Information in the event of any Special Circumstances (as described below).

Aggregated Data. Information collected from any source may be combined to create aggregated data (“Aggregated Data”) to provide or improve the Sites and Services and facilitate a more targeted, tailored user experience. Reify may use Aggregated Data for its internal purposes, including, but not limited to, research and analysis purposes, to ascertain trends and security/privacy patterns, internal record keeping and reporting purposes, to perform statistical analyses, and for our other business purposes.

With Whom Does Reify Share Your Personal Information?

With your prior consent, we may provide your Personal Information to our subsidiaries and affiliates (which today includes and is limited to Reify Health, Inc., and herein is called the “Reify Companies”). Unless not permitted by applicable law, all companies within the Reify Companies may share Personal Information collected through any Site or Service and may contact you directly.

We do not sell, trade, or otherwise transfer to third parties your Personal Information unless we provide you with advance notice and obtain your prior consent, except as described herein. The term "outside parties" does not include Reify Companies, our website hosting partners, and other parties who assist us with the administration of the Sites or Services, conducting our business, or servicing you, so long as those parties agree to maintain reasonable security measures to safeguard the confidentiality, security, and integrity of your Personal Information. Outside parties may have access to Personal Information as reasonably necessary to perform their functions.

We may share your information with third parties who provide services on our behalf to help with our business activities. These companies are authorized to use your Personal Information only as necessary to provide these services to us.  

These services may include:

We may disclose Personal Information when we believe disclosure is appropriate to comply with applicable law by public authorities, including to meet national security or law enforcement requirements; comply with a subpoena or other legal process;

enforce or apply this Privacy Policy or other agreements to which we are a party or which are related to any Site or Service; protect the rights, property or safety of our company, our Registered Users or others (collectively, “Special Circumstances”); or respond to a government request.

If our company is acquired by or merged with or into another entity, or if our assets or business is sold or transferred to another entity, your Personal Information may be transferred to such entity as part of the transaction, and that entity and its affiliates may use your Personal Information under the terms of their own privacy policies which may differ from this Privacy Policy.  You will be notified via email and/or a prominent notice on our website, of any change in ownership, uses of your Personal Information, and choices you may have regarding your Personal Information.

Access and Choice

Upon request Reify will provide you with information about whether we hold any of your personal information. You may access, correct, or request deletion of your personal information by contacting us at We will respond to your request within a reasonable timeframe.

Data Retention

We may store and use your Personal Information for as long as you continue to access or use any Site or Service, comply with our legal obligations, resolve disputes, and enforce our agreements. Reify Health may retain your Personal Information for the purposes of audits and review in the course of providing the Services and for the substantiation of other data in the system.



You may be entitled, in accordance with applicable law, to object to or request restriction of processing of your personal information, and to request access to, rectification, portability or removal of your own personal information. Requests can be made to our Privacy Officer whose contact details are set forth in the introduction section of this Privacy Policy.

In the event your Personal Information is processed on the basis of your consent, you have the right to withdraw consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.

Furthermore, you have the right to lodge complaints relating to the processing of your Personal Information with your relevant data protection supervisory authority.

Information Security

Information security is important to Reify. We follow generally accepted industry security standards to safeguard and help prevent unauthorized access, maintain data security and correctly use your Personal Information. In particular, we have obtained the Privacy Shield certification which implies that Reify commits to comply with the Framework’s requirements that can be accessed here. However, like other companies, Reify cannot guarantee the 100% security or confidentiality of your Personal Information. Consequently, while we endeavor to safeguard your Personal Information against unauthorized access and disclosure, we cannot warrant or guarantee the absolute security of any Personal Information you transmit to, from or through any Site or Service. In the event that we become aware of a security breach involving your Personal Information stored by or for us, we may notify you by posting details of the breach to the applicable Site or Service or via email, to the extent available in connection with such Site or Service. We will provide you with a copy of our StudyTeam Security Overview upon request. You should be aware that Reify has no control over the security of other sites on the Internet that you might visit or interact with even when a link to any such third party site appears on any Site or Service. In addition, Reify does not control or continuously monitor the activities of users of any Site or Service, and such users may have the ability to provide, access, use and/or disclose data and information, such as your Personal Information, in connection with the Sites and Services.

Please note that some of the content we deliver to or receive from you through the Sites and Services, specifically that of emails and text messages, is unencrypted. And so, transmissions may be unknowingly or unintentionally intercepted by third parties. We do not maintain or have access to your device, phone, e- mail server, or networks outside of our domain and control; therefore, we bear no liability or responsibility for the security or control of content or communications, once delivered to you.

If you have any questions about the security of your personal information, you can contact us at  

Platform Data Collection and Practices

Reify collects information under the direction of its Clients, and has no direct relationship with the individuals whose personal data it processes. If you are a customer of one of our Clients and would no longer like to be contacted by one of our Clients that use our service, please contact the Client that you interact with directly. We may transfer personal information to companies that help us provide our service. Transfers to subsequent third parties are covered by the service agreements with our Clients.

Upon request Reify will provide you with information about whether we hold any of your personal information. Reify has no direct relationship with the individuals whose personal data it processes. An individual who seeks access, or who seeks to correct, amend, or delete inaccurate data should direct his query to Reify’s Client (the data controller). If requested to remove data we will respond within a reasonable timeframe.

We will retain personal data we process on behalf of our Clients for as long as needed to provide services to our Client. Reify will retain this personal information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Third Party Privacy Policies

Once you leave a Site or Service, whether independently or via links, the privacy policies of the websites to which you migrate will apply. This Privacy Policy applies solely to your interactions with, and information collected through, the Sites and Services.

International Users

Our operations are conducted within the United States. Regardless of where you live, you consent to have your Personal Information transferred, processed and stored in the United States, and allow Reify to use and collect your Personal Information in accordance with this Privacy Policy. Please note that the Sites and Services are not intended for use by a person in any state or country where such use would be contrary to any applicable laws or regulations.

International Users: If you access any Site or Service outside the United States, your connection may be through and to servers located in your country or the United States. Any Personal Information you provide may be processed and maintained in the United States on servers or other network systems operated by or for Reify’s benefit. IF THE JURISDICTION IN WHICH YOU ARE LOCATED OR YOUR COUNTRY OF ORIGIN HAS LAWS OR REGULATIONS WHICH REQUIRE THAT YOUR PERSONAL INFORMATION BE RECEIVED, USED, SAVED, TRANSFERRED OR OTHERWISE HANDLED IN A MANNER DIFFERENT THAN AS STATED IN THESE THIS PRIVACY POLICY, THEN YOU ARE NOT AUTHORIZED TO UTILIZE ANY SITE OR SERVICE. If you access any Site or Service from or reside outside of the United States, your information may be stored, transmitted and shared in accordance with U.S. data privacy laws, which may not be equivalent to those in effect in your country. YOU EXPRESSLY AGREE THAT YOU WILL NOT USE ANY SITE OR SERVICE WITH ANY EXPECTATION OF GREATER PRIVACY RIGHTS THAN THOSE TO WHICH YOU HAVE EXPRESSLY AGREED AS STATED IN THIS PRIVACY POLICY.

Notice to Residents of the State of California in the United States of America

In addition to the other rights described in this Privacy Policy, if you are a customer residing in California, you have the right to request information regarding the third parties with whom Reify has shared customer Personal Information for direct marketing purposes during the past year. You have the right to submit a request to Reify and receive the following information within 30 days of its receipt of that request: (1) the types of Personal Information disclosed to third parties during the immediately preceding calendar year, (2) the names and addresses of third parties that received the Personal Information, and (3) if the nature of a third party’s business cannot be reasonably determined from the third party’s name, examples of its products or services. You are entitled to receive a copy of this information in a standardized format. Information provided will not be specific to you individually. All such requests must be in writing and sent to Reify’s designated address set forth in the “Contact Us” Section.

Children’s Privacy

The privacy of children is important to Reify. The Sites and Services are not directed at children, and we do not knowingly collect Personal Information from children under the age of 16 through the Sites and Services. Children under the age of 16 may not access, use or submit any Personal Information through any Site or Service.

By using any Site or Service, you hereby represent that you are at least the age of legal majority in your place of residence or have otherwise provided us with parental consent. All information provided to Reify will be treated as if provided by an adult. If a child has provided us with Personal Information, a parent or guardian of that child may send an e-mail to with "Request for Child Information Removal" on the subject line and the name and age of the child in the body of the message. Upon verification, we will remove the child’s Personal Information from our applicable databases.


We may update this Privacy Policy from time to time without prior notice. Any changes to our Privacy Policy will become effective upon posting of the updated Privacy Policy on our website located at If we change this Privacy Policy, we will revise the “last modified” date at the bottom of this Policy. For material changes to this Privacy Policy, we will notify you by placing a notice on Reify’s log-in page(s) or the home page of Reify, or by sending you a notification directly. We encourage you to bookmark our Internet sites and to periodically review them to ensure familiarity with the most current version of our Privacy Policy. We may ask you to affirmatively acknowledge consent to any changes to this Policy (e.g., by checking a box or clicking a button).

Contact Us

If you have any questions, comments or requests regarding this Privacy Policy, please contact the Reify Health Privacy Officer at:

Reify Health, Inc.

Attn: Privacy Officer
745 Atlantic Avenue
Boston, MA 02111


Last Modified: 21 March 2018